Driving School Business Plan

We segment this market into a series of groups based on their individual needs and different demographics.These segments are: Each of these groups are mentioned in more detail in the market segmentation section.

We segment this market into a series of groups based on their individual needs and different demographics.These segments are: Each of these groups are mentioned in more detail in the market segmentation section.

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A person who wishes to be a driving instructor can only teach the class of motor vehicles he or she has been licensed to drive.Just about every individual in this country needs driving education at one point or another in their lives.Therefore the potential market for MDS consists of every person age 15 and above in our geographical area of Seattle, WA.Trying to cut corners is a practice that may well end badly.The Southern African Institute of Driving Instructors (SAIDA) is the umbrella body for Driving Instructors in South Africa and only accepts properly qualified driving instructors into the organisation.Their aim is to promote better working conditions for companies and instructors directly involved in the training of motor vehicle drivers.There are a number of laws relating to driving instructors, but there is no proper regulation”, explains Pat Allen, National President of SAIDI.Furthermore, many of the students will be able to take the classes during normal working hours.For these students, a more detailed syllabus with the best instructors is necessary.This means that if the student is involved in traffic incident, financial coverage is available.There are a number of specialist insurance companies and brokers, such as Livingstone Brokers, Reef Insurers and Blue Disa Insurance brokers who will be able to prepare suitable packages.